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Thank you to all of the Parade Entries, Volunteers and Sponsors of the 2017 Boulevard BOO! Parade. This year was the Best EVER and you made it that! See below for information about this year’s parade including the grand Marshal, Announcers, Sponsors and the Parade Entry Awards celebrating the efforts of the “Best-of” in their category.


Click Here for Photos of the 2017 BOO! Parade!

Photo Credit: J.Dixx Photography!

The BOO! Parade is a FREE, family-friendly event featuring a spellbinding parade with ghoulish floats, unique vintage cars, costume characters, bands and more!

Celebrating its 13th year…The Boulevard BOO! Parade is anticipated to be bigger and spookier than ever! More Floats, Ghouls and Goblins, Live Music & Entertainment and of course…more spooky surprises! This year will be  filled with MORE of what makes the BOO! Parade…

San Diego’s ONLY Halloween Parade

SATURDAY | OCTOBER 28, 2017 | 10AM

On El Cajon Boulevard from Rolando Boulevard to 60th Street

What’s New for the BOO! Parade in 2017?

We are glad you asked! The Parade will travel Westward this year!

This year, The Boulevard BOO! Parade will take on a new path as it eerily floats down El Cajon Boulevard. The Parade begins at the intersection of El Cajon Boulevard & Rolando Boulevard and travel WEST to 60th Street. Visitors can still view the parade from the south side of El Cajon Boulevard as they have been doing for the past 11 years.

This route will reduce the impact on the residential areas and significantly reduce the number of side-street closures on the west end of El Cajon Boulevard (between 59th Street and 54th Street). El Cajon Boulevard will only be closed from 59th Street to Montezuma Road. Click here to view the New BOO! Parade Route.

NEW! Get Preferred Seating to the Boulevard BOO! Parade in the G r a n d s t a n d s.


Enjoy one of the best seats on the Boulevard with the NEW addition of the G r a n d s t a n d s.
This year the BOO! Parade will be adding specialized seating for a limited amount of people.
The Grandstands will be located at central, prime locations for the best viewing experience. Enjoy the parade in style with shade and some refreshments provided by our local businesses.
Grandstand tickets are NOW only available at the grandstands and cash ONLY. $20 Adults, $10 Children 12 and under.

2017 Grand Marshal: Super Why!

With a breakthrough interactive approach to reading education, classic, fairytales with an innovative preschool twist and colorful and empowering young heroes, SUPER WHY! Is the preschool property created to help kids learn the fundamentals of reading through interactive storybook adventures. The standout, imagination-stimulating series focuses on adventures of four fairytale friends who transform into reading-powered superheroes: Alpha Pig with Alphabet Power, Wonder Red with Word Power, Woofster with Dictionary Power, Princess Presto with Spelling Power, Super Why with the Power to read and Super YOU with the power to Help. Together, they are the “Super Readers”! The Super Readers jump into books (literally) to find answers to everyday preschool challenges and embark on exciting adventures, where they play interactive reading games to overcome obstacles and save the day. In every fantastical episode of Super Why!, young viewers dive directly into a pop-up story to experience brilliantly-illustrated children’s tale brought to magical life.
Learn more about Super Why! and the Super Readers, HERE! 

2017 Parade Announcers


Announcer Stand: Duet Coffee (6526 El Cajon Boulevard): 

Nina Garin produces and edits the KPBS/Arts calendar. She also writes the weekly KPBS/Arts Newsletter and produces arts segments for Midday Edition. Nina is a native San Diegan, raised in Chula Vista and Tijuana, who was exposed to local arts at an early age.  Nina earned her English degree at San Diego State University! Nina has two daughters who study ballet, piano, and musical theater. She spends her free time pinning hair buns and perfecting stage makeup. Her husband, Matthew, is also a writer. Get to know more about Nina by visiting KPBS’s website.


Dave Mason

Announcer Stand: Social Tap (4800 Art Street):

Dave Mason is heard weekdays from 5:30am -10am on Sunny 98.1 FM.  Dave is radio legend here in America’s Finest City with over 18 years behind the microphone!  Also, he’s a proud supporter of many beloved organizations such as The San Diego Humane Society and Rady Children’s Hospital.  Dave is thrilled to be part of this year’s Boo Parade!  Get to know Dave by visiting Sunny 98.1‘s website.



Announcer Stand: Trujillo’s Restaurant ( 6450 El Cajon Boulevard): 

Nicole Ries is the  production Manager of our own Moxie Theatre (6663 El Cajon Boulevard). MOXIE Theatre is a professional non-profit theater founded by the critically acclaimed group of performers and directors; Jo Anne Glover, Liv Kellgren, Delicia Turner Sonnenberg and Jennifer Eve Thorn in 2005. MOXIE’s mission is to create more diverse and honest images of women for our culture using the art of theater. Learn more about Moxie Theatre on their Website.



Announcer Stand: BLVD63 (6353 El Cajon Boulevard):

Mark Maisonneuve is a local video producer with MC experience throughout San Diego. This is his second BOO! Parade gig, and we are so pleased to have him back! Make him feel welcomed and have fun with his announcer stylings!



Alyssa Haberman

Announcer Stand: Effin’s Pub (6164 El Cajon Boulevard): 

FM949’s Midday Personality, Alyssa Haberman is heard every weekday from 9am – 2pm.  When Alyssa is away from the studio, you can find her at the beach and local music venues.  This year marks Alyssa’s first Boo Parade – she’s excited to help announce at this festive annual event!   Get to know  Alyssa better, on 94.9FM’s Website.


Producer Steph

Announcer Stand: Jersey Mike’s Sub Shop (6083 El Cajon Boulevard):

KSON’s “Producer Steph” is the genius behind John & Tammy in the Morning.  The show is heard every weekday from 5am – 9am.  Steph Peters is not only busy at work, but at home too.  She’s an awesome wife and mother to three adorable children.  Producer Steph wishes everyone a fun and safe Boo Parade 2017!


The fun doesn’t end with the Boulevard BOO! Parade, don’t forget to creep on over to the AfterBOO! Carnival.

College Avenue Baptist Church presents the 5th Annual AfterBOO! Carnival from 11:00am – 2:00pm. Entrance is located at 62nd Street and El Cajon Boulevard for easy access immediately after the BOO! Parade! 
The AfterBOO! Carnival extends the Family Friendly Fun with lots of Carnival Rides & Games, Inflatable Play Structures, Food Vendors, Live Entertainment & DJ. Other attractions include a Vintage Truck Car Show including San Diego’s Fire Station #10 Fire Truck and photo booth (located at the Carnival Information Booth). A great way to spend the day for kids of all ages!
Join in on the fun at the AfterBOO! Carnival hosted by the College Avenue Baptist Church (4747 College Avenue, San Diego CA 92115).
For more information about the AfterBOO! Carnival, CLICK HERE to visit the website!



 Announcing the 2017 Boulevard BOO! Parade Award Winners

  • Best Vehicle PresentationC-10’s Truck Club (Entry #63)
  • Best Marching Band: La Jolla High School (Entry #25)
  • Best Halloween Theme: Rolando Commuunity Council (Entry #51)
  • Best Children’s Presentation:  Pink Polish Dance Team (Entry #7)
  • Best Float: Campus Plaza Shopping Center (Entry #17)


 The Boulevard BOO! Parade is hosted by the College Area Business District, a 501(c)3 non-profit corporation. The College Area Business District is a business advocacy organization representing over 700 business owners and property owners along El Cajon Boulevard between 54th Street and 73rd Street.